How to Add GA4 to Shopify via GTM
Digital Marketing

How To Add Google Analytics 4 to Shopify Via GTM

Google Analytics is an essential tool for almost any marketer that wants to make data-driven decisions. While Shopify has made it extremely easy to add the old version of Google Analytics (Universal Analytics) to your store’s website, the popular ecommerce

Read More »
How To Add Facebook Pixel To Google Tag Manager Blog Header Image - Intigress
Digital Advertising

How to Add Facebook Pixel to Google Tag Manager

Facebook ads and Instagram ads can be key advertising channels for many businesses, but much like Google Ads, they rely heavily on the right data signals to perform effectively. The Facebook pixel is one of the ways to send those

Read More »